Salesforce Professional Coach Training
Leading people through challenging times is difficult. Lay-offs, lack of motivation, and creativity within the team are some of the most common struggles leaders face today. From sleepless nights pondering how to meet business targets to executing difficult conversations with underperforming employees, leaders are expected to know and do it all. Unfortunately, this job doesn’t come with a manual. But what if there’s another way?
Research shows that leaders who are professionally trained as coaches are twice as likely to exceed business goals, increase team retention, and create a healthier work-life balance for themselves (Harvard Business Review). In today’s ever-changing business world, command-and-control practices no longer suffice, and new skills are needed to create and maintain high-performance teams.
If you’re a passionate leader who wants to revolutionize your approach to motivating your team, without resorting to problem-solving or simply dictating instructions, then our comprehensive, hands-on Coach Training program is for you. Learn from our proven strategies and practical coaching methodologies to effectively navigate challenges, capitalize on strengths, and transform your team’s performance. The 125-hour program is accredited by the largest coaching federation in the world, the International Coach Federation (ICF), and is tailored specifically to Sales Leaders. Our team boasts 25+ years of combined executive coaching wisdom across various industries.
In this training program, you will gain the following:
- Develop active listening skills as a coaching style.
- Learn how to use questioning techniques for effective problem-solving.
- Exclusive access to a global community of like-minded leaders.
- Hands-on experience with coaching and gaining individual feedback from senior coaches and peers.
- Qualify for your ACC or PCC coaching credential
As Forbes Magazine puts it ‘If you aren’t coaching already, now is the time to start.’ Join the global movement of more and more leaders becoming Coaches and elevate yourself from being a good leader to becoming an exceptional one!
Level One (leading to the ACC): $5000.00 USD
Tuesdays, September 16, 2025 to December 23, 2025
5:00pm to 7:00pm Central European Time
“Prior to this course, my leadership style spent a lot of time coddling our junior employees and being a solution-oriented leader because I assumed that was my value as a manager. I am proudly now a more empathetic, patient and present leader. I find that in my professional coaching as well as my personal life- I am more in tune with listening to others and asking open-ended coaching questions. This has allowed the individuals to uncover more about themselves and feels great to be able to evoke their self-discoveries as a manager. As many of my employees are regularly concerned with getting to their next role and career advancement, these skills have created an environment where I do not feel as burnt out from these repeititive conversations but instead can empower individuals to take ownership for themselves. Overall, I am a more effective sales leader because I am able to show the most effective form of personal support to these individuals in difficult quota-carrying roles.“
– Catrina Vargo, Sr. Manager, Business Development, Manufacturing, Salesforce
“Coaching4SalesLeaders offers training for both senior and newly appointed leaders, guided by Val Hastings’ methodology, which focuses on three main pillars: asynchronous learning, group coaching sessions, and one-on-one sessions with Val before graduation. What stands out is Val’s genuine empathy and the practical insights he shares from his experience and network.
The program helped me enhance my coaching skills by improving my active listening and ability to manage non-verbal communication across various teams, including virtual ones. I developed a strong curiosity and passion for understanding the “why,” which allowed me to bring more value to my team, both individually and collectively. Whether you’re a senior or junior leader, this coach training equips you with the skills to lead your teams and organization in a more sustainable, performance-driven, and holistic way.”
– Maïté Lauby, PCC, Manager, Sales Development | MuleSoft at Salesforce
Dr. J. Val Hastings, MCC, Founder and President
Email Val | 610-406-8450 | LinkedIn
Dr. J. Val Hastings, MCC, is the Founder and President of Coaching4Today’sLeaders and Coaching4Clergy. Val hired his first coach while he was pastoring at a local United Methodist church. His progress was noticeable by all, and he began to wonder, “What if I adopted a coaching approach to leadership?” In that moment, a vision began to emerge—a global vision of Every Leader a Coach.
Dr. Hastings is the author of numerous books and has developed four coach training programs which are accredited and approved to the highest level by the International Coach Federation. These trainings are offered globally and are offered in many languages, including English, Spanish, Portuguese, Ukrainian and Korean. Graduates of these programs have received all three coaching credentials: ACC, PCC and MCC.
Val currently holds the designation of Master Certified Coach through the International Coach Federation, its highest coaching designation. He also holds the designation of Professional Mentor-Coach and serves as an ICF Assessor for the ACC, PCC and MCC coaching credentials. In addition to teaching at his own programs, Val holds faculty status at Coach University. In 2006 Val was a presenter at the global gathering of the International Coach Federation and, in 2007, he served as the President of the Philadelphia ICF Chapter.
Anna Hart, ACC
Email Anna | LinkedIn
Anna started her professional journey in 2015 as a scientific chemist, working for esteemed University & Research Labs across Germany, France, Japan and the United States. Her drive for more paved the way for a new chapter in 2019, when she transitioned into Technology Sales in London. At Mulesoft, later Salesforce, Anna quickly took the reins as a Regional Sales Manager and soon uncovered a profound passion for cultivating the growth of her teams and assisting individuals in realizing their personal and professional aspirations.
Today, as a certified business coach (ACC) with accreditation from the International Coaching Federation (ICF), Anna serves as a catalyst for personal and organization growth. Anna joined the Coaching4todaysleaders organization in early 2023 and oversees the expansion into the European market.
With a bi-national background that spans both German and American cultures, Anna embodies a unique perspective. Having called five different countries home, she currently resides in the vibrant city of Munich, Germany, where her diverse experiences and international outlook continue to enrich her coaching and leadership endeavours.